TRADE DRESS
\tɹˈe͡ɪd dɹˈɛs], \tɹˈeɪd dɹˈɛs], \t_ɹ_ˈeɪ_d d_ɹ_ˈɛ_s]\
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The distinctive packaging or design of a product that promotes the product and distinguishes it from other products in the marketplace -- for example, the shape of Frangelico liqueur bottles. Trade dress can be protected under trademark law if a showing can be made that the average consumer would likely be confused as to product origin if another product were allowed to appear in similar dress.
By Oddity Software
Word of the day
Mustagh Range
- a mountain range in northern Kashmir; an extension of the Hindu Kush; contains 2nd highest peak