PRODUCT CLASS
\pɹˈɒdʌkt klˈas], \pɹˈɒdʌkt klˈas], \p_ɹ_ˈɒ_d_ʌ_k_t k_l_ˈa_s]\
Sort: Oldest first
-
A class of products that provides a substitute for another, according to how wide or narrow the product definition is. In the market for ‘transport vehicles’ a narrow product class maybe include, for example, cars, vans, and motorcycles, while a wide or broad product class would include aircrafts, ships, trailer trucks or buses.
By Henry Campbell Black
Word of the day
tinctura quininae ammoniata
- A preparation made by dissolving quinin sulphate in alcohol [Br. Ph.].