MARKETED CLAIMS
\mˈɑːkɪtɪd klˈe͡ɪmz], \mˈɑːkɪtɪd klˈeɪmz], \m_ˈɑː_k_ɪ_t_ɪ_d k_l_ˈeɪ_m_z]\
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1. in Investment, this is a tradable security owner's established right. financial markets allow claims to be bought or sold. As an example, control of 100 bushels of wheat gives the right to receive the underlying commodity to this owner of its commodity contract . 2. In Business, a targeted audience learns of product or service characteristics announced through marketing channels.
By Henry Campbell Black