What is the definition of Advertising brief? | Dictionary.net

ADVERTISING BRIEF

\ˈadvətˌa͡ɪzɪŋ bɹˈiːf], \ˈadvətˌa‍ɪzɪŋ bɹˈiːf], \ˈa_d_v_ə_t_ˌaɪ_z_ɪ_ŋ b_ɹ_ˈiː_f]\

Definitions of ADVERTISING BRIEF

1910 - Black's Law Dictionary (2nd edition)

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A document an advertising agency draws up with the objectives, target audience, strategies, timeframe, and total cost. Its like an advertising contract.

1910 - Black's Law Dictionary (2nd edition)
By Henry Campbell Black

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