MARKETING CAMPAIGN
\mˈɑːkɪtɪŋ kampˈe͡ɪn], \mˈɑːkɪtɪŋ kampˈeɪn], \m_ˈɑː_k_ɪ_t_ɪ_ŋ k_a_m_p_ˈeɪ_n]\
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Increasing consumer awareness of both a particular product or service and of a business or organization as the owning company or a third-party marketing company expends this type of effort. A marketing campaign is only useful within its time-frame.
By Henry Campbell Black
Word of the day
Proto Oncogene Proteins c erbB 2
- cell surface protein-tyrosine kinase that is found to be overexpressed in significant number adenocarcinomas. It has extensive homology can heterodimerize EGF EPIDERMAL GROWTH FACTOR), 3 receptor (RECEPTOR, 3) and the 4 receptor. Activation of erbB-2 receptor occurs during heterodimer formation with a ligand-bound erbB family members. EC 2.7.11.-.