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BRAND PERSONALITY
\bɹˈand pˌɜːsənˈalɪti], \bɹˈand pˌɜːsənˈalɪti], \b_ɹ_ˈa_n_d p_ˌɜː_s_ə_n_ˈa_l_ɪ_t_i]\
Definitions of BRAND PERSONALITY
1910 - Black's Law Dictionary (2nd edition)
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The
feeling
that
people
have
about
a
brand
as
distinct
from
what
the
product
can
actually
do
.
1910
- Black's Law Dictionary (2nd edition)
By Henry Campbell Black
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Nearby Words
brand management
brand mark
brand method
brand name
brand name specification
BRAND PERSONALITY
brand piracy
brand potential index (bpi)
brand preference
brand promise
brand recognition
